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The magazines-about-the-Internet niche has proven fairly volatile so far. Publishers are convinced there’s a huge potential market for coverage of digital technologies; readers seem less sure. The Net, NetGuide, Websight, Virtual City, The Internet Underground, and Digital Diner are just a few of the titles that have come and gone. Those still clinging to life continue to search for the formula that will lead to mainstream success.

YAHOO! INTERNET LIFE THE WEB WIRED TIME DIGITAL INTERNET (U.K.)
Cover Slogan World’s Best-Selling Net Magazine! The Ultimate Guide to the Internet Ijkota! Your Guide to Personal Technology Britain’s Best-Selling Iner Magazine
Target Audience People people People who believe marketing superlatives People who pretend to know what Ijkota! means People who have no clue what Ijkota! means British people
Cover artwork Shaquille O’Neal hugging a large globe Rosie O’Donnell, Radiohead, a random urban couple Blue-lipped cyberbabe with fashionable headpiece screwed into her forehead Steven Spielberg, Steve Jobs, Bill Gates, and lesser-known new media figures A large stoplight
Celebrity insight Joe Montana: “All the media are equal, except that the Internet…is slightly better.” M.C. Hammer: “Companies in Silicon Valley have developed the technology to bring forth…ideas I had two or three years ago.” Miss Manners: “E-mail is not the means by which you tell someone that you want to marry them.” Sonny Bono: “In no way should the freedom of access offered by the Net abolish or disregard the rights of creative people.” (Couldn’t get any celebrities)
Liquor ad pages 3 2 10 1/2 0 0
Microsoft ad pages 8 7 2 1/2 1 1/2
Editorial attempts at bravery Tages Anzeiger, the second-largest Swiss daily newspaper… made its site’s front page into a Microsoft ad. Ewww!” “Microsoft has been steadily gnawing away at the smaller company’s market share.” “What would possess Bill Gates to offer such a helping hand to a competitor? Surely, it couldn’t be out of the goodness of his heart.” “Bill Gates turns 42 today. Many happy (stock) returns.” “Bill may have lost…round one of the browser battle, but he…is now [making] sure that whatever we switch on…will present a Microsoft interface.”

DOES IT FEEL LIKE POLITICS IS AT A BREAKING POINT?

Headshot of Editor in Chief of Mother Jones, Clara Jeffery

It sure feels that way to me, and here at Mother Jones, we’ve been thinking a lot about what journalism needs to do differently, and how we can have the biggest impact.

We kept coming back to one word: corruption. Democracy and the rule of law being undermined by those with wealth and power for their own gain. So we're launching an ambitious Mother Jones Corruption Project to do deep, time-intensive reporting on systemic corruption, and asking the MoJo community to help crowdfund it.

We aim to hire, build a team, and give them the time and space needed to understand how we got here and how we might get out. We want to dig into the forces and decisions that have allowed massive conflicts of interest, influence peddling, and win-at-all-costs politics to flourish.

It's unlike anything we've done, and we have seed funding to get started, but we're looking to raise $500,000 from readers by July when we'll be making key budgeting decisions—and the more resources we have by then, the deeper we can dig. If our plan sounds good to you, please help kickstart it with a tax-deductible donation today.

Thanks for reading—whether or not you can pitch in today, or ever, I'm glad you're with us.

Signed by Clara Jeffery

Clara Jeffery, Editor-in-Chief

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